
What Has Happened to Customer Service?
“Sir, the warranty is for one year, NOT one year and one day.” That was the response from the Whirlpool […]

“Sir, the warranty is for one year, NOT one year and one day.” That was the response from the Whirlpool […]

In the 1970s, with the advent of personal computing, we entered what has been called the Information Age. But over […]
Read More… from How AI Turns Marketing Data into New Home Sales

Are you still wondering how AI – what I call “assisted intelligence” – can help you sell more homes? With […]

“We are in the AI era which is challenging what’s possible. It’s enabling us to think about serving customers in […]

It is a scary time to be a homebuyer. Media reports tell buyers that home prices are outrageously high; that […]
Read More… from Give Buyers What They Want – Answers & Confidence

70% of new home salespeople have never experienced sales during a downturn, and many owners and sales managers have never […]

Yes, the market is full of fear and uncertainty. Yes, selling and getting buyers qualified is harder today than it […]
Read More… from PMA: Even in a Challenging Market, People Need Homes!

Two sales professionals come into the office every day at 9am. They each sit at their respective desks busily working […]

Each of us has only three resources we can invest: time, energy, or money. When you’re investing your money, you’re […]

Few occupations offer the earning potential that you get from selling new homes. Sales are part art, part science… and […]