Where is the conversation with your buyer taking place? The REAL conversation begins before you’re even aware that they exist, and long before they’ve visited your model or sales center. It takes place online – on your website and on social media. We hear a lot about our online presence. We may have a great […]
Month: March 2023
Sales Tip #5: Give Buyers Answers and Confidence
It is a scary time to be a homebuyer. Media reports tell buyers that home prices are outrageously high; that interest rates are through the roof; that the economy is collapsing – that the sky is falling, and the world is going to end! So, it’s no wonder homebuyers approach you with fear, uncertainty, and […]
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Sales Tip #4: Master the Basics
FACT: 70% of new home salespeople have never experienced sales during a downturn, and many owners and sales managers have never led a team through slow times. That means that the majority of us may be ill-prepared for what’s coming – and we “don’t know what we don’t know.” When we don’t know what’s coming […]
Sales Tip #3: Step Up Your Strategy Game
In slower times, we all need to keep an eye on our spending, cutting back on non-essentials to keep the business afloat. But what about your marketing? The fewer leads that are coming in, the more you need to market! Now is when you need to step up your lead generation with a focus on […]